Información*
| Nombre | MIGUEL ANGEL LOPEZ LOMELI |
|---|---|
| Área | CIENCIAS SOCIALES |
| Campo | ADMINISTRACIÓN Y NEGOCIOS |
| Disciplina | ADMINISTRACIÓN Y GESTIÓN |
| Especialidad | MERCADOTECNIA |
| CVU | 888078 |
| Institución | |
|---|---|
| Dependencia | CENTRO UNIVERSITARIO DE CIENCIAS ECONOMICAS Y ADMINISTRATIVAS |
| Entidad | JALISCO |
| Nivel | 1 |
| Vigencia | Inicio: 01/01/2022 |
| Fin: 31/12/2026 |
* Información del primer trimestre de 2026.
Fuente: SECIHTI.
Últimas publicaciones Scopus
- 2026
- Perceived brand localness and globalness as drivers of brand coolness across consumer cultures Discover Sustainability · Vol. 7 Article
- Technological Adoption and Structural Transformation in Mexican Family-Owned High-Frequency Retail Stores Mercados Y Negocios · Vol. 2026-September-December Article
- 2022
- Geolife group, Mexico: Leveraging technology for new market development Marketing in Latin America and the Caribbean Contemporary Case Studies Book Chapter
- Better support for supportive jobs. How to improve brand performance through better compensation and training for in-store merchandisers Journal of Retailing and Consumer Services · Vol. 64 Article
- 2021
- Great Products for the MoP Consumption Practices Innovating for the Middle of the Pyramid in Emerging Countries Book Chapter
