MEJIA GRACIA, CESAR AUGUSTO

César Augusto Mejía Gracia, with extensive experience in the private sector, was the Commercial Director and Director of New Businesses at the company Electro Capital Group and has collaborated as a project leader in developing two Mexican franchises.

He was trained in the field of Administrative Computing Systems, he has a master's degree and a Ph. D in Administration. He was a founding partner of Gestino ERP (A cloud information system) and the founder of Gugu Tata (Marketplace with everything for babies). He has national and international certifications in topics related to general consulting, digital marketing, entrepreneurship, and information technologies.

He was recognized with 2nd place internationally in the 24 Hours of Innovation contest, and first places in regional and national entrepreneurship contests, he has also given multiple conferences, and written book chapters, magazine articles, and books.

He is a member of the Academic Body of Management and Management of Organizations, a member of the National System of Researchers as a Candidate, of the Mexican Academy of Informatics and the National Association of Faculties and Schools of Accounting and Administration Academy.

In his academic career, he held the position of Head of Administrative Computer Systems at the Faculty of Accounting and Administration (FCA) in the Xalapa region at the Universidad Veracruzana (UV). Currently, he works as a business consultant, entrepreneur, and at the UV. as a Full-Time Professor and Dual Education Coordinator at the FCA.